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Getting Started with Market Research for Out-of-School Time Planning: A Resource Guide for Communities 

 Getting Started with Market Research for Out-of-School Time Planning: A Resource Guide for Communities 

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Summary:

Conducting market research for out-of-school-time planning can replace assumptions with facts, give kids and parents a voice to express their needs and preferences, and help build stakeholder buy-in and support. This practical guide shows community leaders, policymakers and out-of-school-time practitioners how to use market research to make more informed decisions. It includes an overview of market research as well as a series of detailed workbooks that explain how to conduct a variety of research activities.

Published: March 2007, 36 pages

Author(s):  Julianne Pokela, Ph.D., et al.

Publishing Organization: Market Street Research

Companion Document(s):
Click here to read workbooks and appendices

Document Type: Report

Document Format: PDF

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